In this time of Covid and lockdowns, we can not even think about passing a day without looking at the feeds of our social media accounts like facebook, twitter, youtube & Instagram. These social networking sites have become a very important aspect of our lives. As it is difficult to step outside of home at this moment, networking sites like facebook is very helpful to get to know each other. Sometimes, you may not even know that your next door neighbour is covid positive, with the help of social networking sites you can know such things and take necessary steps to safeguard yourself from this pandemic.
There are various kinds of social networking sites, although their purpose is same ‘networking’ but their functions and user interface do vary from each other. For example: facebook is one of the most popular social networking sites, but it is not as popular as YouTube when it comes to watching videos for free. In this field, YouTube is number one, although there is option to watch free videos on Facebook, but most people do not use that option.
Social Media Marketing transmit to gain visitors to your website or customers to your product or service across attract their attention through networking sites and social networks.
Social networking platforms:
Social networking sites allow individuals to interact with each other and build social relationships online, When, for example, join a channel leading to a social networking sites, it gives a great potential to connect with audiences around the world and directly, makes it easier for them to promote their products or, rather, what you will offer and ensure access to a large number of followers, more helpful hints.
And there is a very important characteristic makes social networking sites, one of the most effective means of marketing, is “participation” or “Retweet” publications posed by the marketer if the client is interested in posting.
This matter, allow the spread of the message that the marketer wants to deliver it dramatically, And on a large scale in a short time and without the slightest trouble if they use these sites properly.
The social media also contain a wealth of information about services or products in which potential clients may wish it , to giving the possibility of market analysis and easily accessible to the customer’s wishes and targeted by the product being marketed.
Mobile phone also become an excellent means of social marketing, due to the prevalence of its use, among users from all over the world, and it contains the potential or the properties of social networks.